Willinger himself admitted that he hadn't heard of it until he learned about it on the job, but then he became a big fan, or in his own words, "What's not to like about food and joy?" The festival used to be celebrated mainly in Asian countries, but it has now gained growing popularity across the oceans. "Such an opportunity to connect around culture is a very worthwhile endeavor," said Jeremy Willinger, director of marketing at the China Institute, a non-profit organization promoting U.S.-China understandings. In the United States, a variety of Mid-Autumn festivities have not only eased the homesickness of the Chinese communities, but also won the hearts of many Americans at a time of tensions, as they joined the "moon party" to honor its traditions. Often known as the Moon Festival and second in importance only to the Chinese New Year, it is all about family reunion and relaxation. "It was our stores that recognized the importance of expanding cultural events, for the Chinese communities and also for the local and other communities that might want to know more about China," he added.įor thousands of years, the Mid-Autumn Festival has been celebrated on the 15th day of the eighth month of the Chinese lunar calendar, when the moon is believed to be at its roundest and brightest. But from now on, the Mid-Autumn Festival will be a new tradition," said Matthew Bauer, president of the Madison Avenue business improvement district. "Chinese New Year celebrations have long been a staple here. It is the first time that this premier luxury district has offered Chinese cultural experiences marking the Mid-Autumn Festival, which fell on Friday this year. Rest assured that I have brought you both authentic and exotic mooncakes like the melon flavor," said Felix Ngo, Barry's shop assistant who was born in Hong Kong and would usually save the day for his family only. "Can't believe I am celebrating the Mid-Autumn Festival with colleagues and customers this year. 14 (Xinhua) - If you happen to shop on Madison Avenue in the Upper East Side of Manhattan this weekend, you may expect personalized calligraphy on shoes at Alexandre Birman, Chinese brush painting at Jimmy Choo and a taste of mooncakes at Barry. In the game everyone united, progressive, enjoyable, dynamic working atmosphere, give the impression that work is life, has a higher passion into work, promote the prosperity and development of the company, a higher level.NEW YORK, Sept. Whereby the festival, LS VISION team held games eat moon cake. Meanwhile, the Mid-Autumn Festival moon cake is between friends for emotional contact is important gift. Later, people gradually to the full moon and the moon cake together, meaning family reunion, sustenance thoughts. As the saying goes: "August fifteen months Zhengyuan, Mid-Autumn Festival moon cake fragrant and sweet." Moon cake term, when only a snack food. Mid-Autumn Festival has many customs, the most prominent of which is to eat moon cake, moon. "Moonlight" is the meaning of the fall in the middle, Lunar August is the month in the middle of autumn, and the fifteenth day of the month in the middle of the day, the festival is likely to be inherited ancient customs. Mid-August, and a variety of fruit crops have matured, farmers in order to celebrate the harvest, the expression of joy, a "Moonlight" this day as a holiday. Second, the Mid-Autumn Festival and the origin related to agricultural production. Later aristocrats and Bachelor also follow suit, and gradually spread to people. "Book" on the record: "Emperor Chun Asahi, Chuseok month", on the eve of the Moon Festival is described as early as the Spring and Autumn Period, King began offering month, thanks to months. The origin of the Mid-Autumn Festival, There are a variety of claims. Hou then looked at the moon every day to express thoughts of love. Legend has it that in ancient times ten suns in the sky, with his divine Hou Yi shot down nine of the suns, after Houyisheri marry Chang E, the Queen Mother gave him a packet of immortality medicine, but Hou Yi and Chang E in the world just stay together, and later because of evil intentions Peng Meng, Chang E was forced to eat the medicine bag, flew to the moon became immortal, from the two separated. He said the Mid-Autumn Festival, will recall the story of the Moon. Mid-Autumn Festival began in the Tang Dynasty, popular in the Song, Ming and Qing Dynasty reached its peak. In its wandering away side are using it for their loved ones to express their thoughts of love, look forward to an early reunion. The traditional Chinese Mid-Autumn Festival, also known as August Festival.
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